POPPETS MIX UP POUCH 120G (Pack of 9)

Product Information

We keep years of heritage, traditional manufacturing and big flavours at the heart of our business, working around the clock to create the future of confectionery. Susan Anderson, brand manager at Valeo Snack Foods, added: “We’re thrilled to reveal the new look for these little balls of chocolatey fun.

Poppets Mix-Ups, Orange Creams, Mint Creams, Chewy 05 Mixed Poppets Mix-Ups, Orange Creams, Mint Creams, Chewy

With 91% brand recognition, Fox’s deserves its iconic reputation and this investment is about bringing it front of mind for today.

Russell Tanner, marketing director at Valeo Snack Foods, said: “Barratt Liquorice Novelties is a truly classic brand which has been loved by the nation for many years. We’ve also considered the needs of retailers and will have an improved dual face opening CDU to provide flexibility for merchandising and increase visibility. The packaging redesign has enabled an 89% plastic reduction, part of Valeo’s ongoing programme of sustainability improvements.

Poppets Chocolate - Wholesale | Hancocks

This campaign celebrates the joy of taking a satisfyingly long lasting moment to yourself during the hustle and bustle of daily life, and savouring a Fox’s sweet as an enjoyable pick me up. The firm claims that it offers a range of family favourites for an element of surprise, but with none of the polarising flavours you might find in other, similar offerings on the market.Fox’s Glacier, Poppets and Barratt Liquorice Novelties are all unveiling fresh new looks as part of a major investment by Valeo Snack Foods, which will also see two new products added to the Poppets portfolio, as well as NPD from Fox’s later in the year. As the leading UK and International independent manufacturer of sugar confectionery and supplier of private label products, we're proud of our Valeo name and to be part of the Valeo Foods Group. This timely update ensures that we continue to meet the needs of the modern consumer with a convenient giftable pack that delivers improved value for money.